Reach people organically.
Social media content strategies that build engaging & loyal audiences.
- AI driven insights
- Hyper-consumer centric
- Branded or non-branded
- Flexible pricing
- Mobile first approach
- Value-driven native content
Organic Social Media Challenges
We understand that growing organically is challenging, and no one can guarantee your organic social media content will go viral and achieve massive success—not even us. However, we can promise to enhance your chances for success by doing the following:
1. Data-Driven Segmentation
We use AI to harness behavioral, psychographic, geographic, and demographic consumer insights to segment your audience effectively.
This ensures your content resonates emotionally with your target market, increasing engagement and response rates.
2. A / B Testing Before Scaling
We test as many content format ideas as your budget allows once you have 3-5 ideas identified.
Once your ideas are tested and validated by your market, double down on the best performer.
While this doesn’t guarantee success, it greatly increases the odds.
3. Leveraging Short Form Video
We prioritize short-form video.
Not all organic content strategies are the same, but every organic content strategy benefits from short-form video, regardless of your primary content type or content format.
Creativity to incorporate short-form video is the name of the game here.
4. Value-Driven Content
We ensure your content provides value—whether entertaining, educational, or inspiring.
It doesn’t have to be a high-budget production to be valuable. Often, it’s quite the opposite.
We use human research and AI prompt engineering (mixed with consumer insights) to identify the most value-driven content strategies and formats – unique to you and your brand.
5. Consistent Posting Cadence
We’re a search-first AI marketing agency. This means we always implement Search Engine Optimization (SEO) best practices in all our campaigns and services – such as posting consistently.
We optimize all your posts with CTAs, backlinks, and keywords to optimize for SEO.
6. Leveraging Community Engagement
We engage in the comments sections of your content and other creators in the same industry.
Your comments, like your posts, appear in feeds, enhancing your online organic presence.
Who we work with
We pride ourselves in knowledge sharing and teaching clients all about organic social media best practices. But we prefer to partner with business leaders who already understand the value of a distinctive brand asset in the form of an engaging and growing social media entity.
We sell the strategic ideation, creation, and management of a social media brand asset
Our Approach Our Approach
1. Brand Immersion & Market Research
We'll perform a deep dive into your brand's business goals, best performing demographics, competitors' online presence and 12 month historical KPIs.
2. AI Driven Analysis & Segmentation
We'll use AI to identify and share content ideas that are more likely to succeed based on your brand vision, budget, goals, and target segmentation insights.
3. Budgeting & A/B Testing Content
We'll strategically choose platforms and content formats based on budget and potential impact. Then we'll test 3 ideas to identify the best performers.
4. Launch & Content Pipeline Production
We'll create new social media accounts (if applicable), develop graphic design assets, and begin content pipeline production with a one week runway.
5. Management & Biweekly Reporting
We'll create content, submit for review, schedule accordingly, engage with audience, and report on growth progress on a biweekly and monthly basis.
Why Tabula? Why Tabula?
We Know Organic
We understand that the key to organic content success is by delivering value as natively as possible. Value for your audience, not for you.
We move quickly
We use AI to work efficiently and productively. You won't have to wait four weeks to get a plan or strategy from us.
We simplify AI & Marketing
We are strong believers in knowledge sharing and empowering clients to help them make informed decisions about their business.
We're Responsive
We treat your business with the same care and dedication as our own. We respond to emails promptly and always deliver on time.
Some Of Our Work
Here's how we've helped businesses create content online that stands out from the noise.
2.1M+ Organic Views
We helped VSME Grappling (a combat sports league) plan, organize and run small in-house tournaments in Ontario & Quebec.
The strategy was to allow women and men to compete against each other safely, resulting in significant organic reach through UGC.
We supported with the planning and production of promotional videos for all seasons.
Testimonials
Hear what others have to say about working with the team at Tabula.
“Our company hired Tabula at the launch of our new site. From the onset the entire team has carefully and expertly navigated the growth and maintenance of our site from both a technical and off-site perspective. Carlos and his team are incredibly responsive both in making sure goals are being met consistently as well with impromptu questions and requests. The information we got from them was always data driven and clearly laid out, but most importantly we saw a huge increase on our website traffic and domain rating. I would highly recommend using Tabula for businesses of any size looking to improve their digital marketing!”
“I was very impressed with Carlos' great work ethic and the quality of the work he delivered. He is truly a professional. Best of all, Carlos is a genuinely great person. He's very positive and optimistic, he's kind, and he's always willing to help and support others. I learned a lot from working with Carlos and I'm very grateful for our time together. I strongly recommend Carlos and I know he will have a big, positive impact on any team lucky enough to have him.”
“The team at Tabula was so great to work with. Carlos is really strategic and explains things clearly and got us the results we were looking for. Highly recommended!”
“I’ve known Carlos for many years. I’ve always been impressed by his genuine passion for digital marketing, so I’m not at all surprised to see his progression from in-store to the executive side of retail business. I highly recommend Carlos for any retail company looking for a passionate marketer who is well versed with customer service and the expectations of excellent in-store experiences. Carlos is incredibly passionate for life, disciplined in his operational practices, and eager to make a difference. His smile is contagious and he’s always been known for offering his assistance to help another member on the team.”
“Carlos was great, he took the time to sit down and have a chat with me about my business. Even as a free consultation he really takes pride in his work.”
“I knew I wanted to work with him when he and I started discussing digital marketing and how to better serve businesses - his level of expertise was that of a person I wanted to align myself with. He is very professional and did an excellent job. Looking forward to working with him again in the future. He’s an excellent person to work with and an even better person to know. Carlos is incredibly passionate for life, disciplined in his operational practices, and eager to make a difference. His smile is contagious and he’s always been known for offering his assistance to help another member on the team.”
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